The Swiss Pavilion at Expo Milano 2015: more than 2 million visitors attracted by a simple message on sustainable development
Bern, 30.10.2015 - The day before the closure of Expo Milano 2015, Federal Councillor Didier Burkhalter, Head of the Federal Department of Foreign Affairs, visited the Swiss Pavilion and the pavilions of neighbouring countries. An average of 11,400 people a day have visited the Swiss Pavilion, whose towers stocked with food products have made the public reflect on their behaviour as consumers. The distinctive feature of the Swiss Pavilion has been the strength of its content. Participating in Expo 2015 has enabled Switzerland to present itself to Italy and to the world as a country which is open, responsible and supportive of others where food is concerned. Expo Milano, exploring the theme of "Feeding the Planet, Energy for Life", has welcomed 21 million visitors in all.